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A tricolour range of Jaguar at a Motorshow.

ABOUT JAGUAR

THE ART OF PERFORMANCE

Life. It’s not about figures. It’s about feelings. The moments that feed your soul. The occasions that take your breath away. The instances that leave you speechless. These are the moments we live for.

That’s why our designers and engineers at Jaguar develop a blend of responsive performance that gets your pulse racing, dramatic design that makes you stop and stare and a sense of theatre that stirs your emotions.

Our cars are a manifestation of our passion. Performance that cannot be measured, only felt. That’s why we call it art.

  • JAGUAR STORIES

    For over 80 years we’ve created exceptional cars and extraordinary stories. Discover how they were made.

  • THE JAGUAR BUSINESS

    Since the first Jaguar car was produced in 1935 we have pushed the boundaries of what is possible.

  • RESPONSIBILITY

    Jaguar has a long tradition of creating beautiful, fast saloon cars. To maintain this tradition, we are building a responsible business, for the long term.

  • CONCEPT CARS

    What will the Jaguar of the future look like? Find out what our designers and engineers think.

  • JAGUAR RELIABILITY

    Jaguar is going to extraordinary lengths to deliver the world's safest, most reliable and most dependable luxury performance saloons, sports cars and SUVs.

  • ALL WHEEL DRIVE

    All wheel drive has become an increasingly popular option, and for many it is the deciding factor in their choice of car. From AWD hatchbacks and AWD saloons, to AWD SUVs and AWD sports cars, the range of vehicles that offer it is vast. But what is AWD, and why is it useful?

  • JAGUAR CLASSIC

    At Jaguar, we believe classics should be loved forever. Find out how Jaguar Classic is dedicated to supporting the owners of all our historic Jaguar cars.